Sometimes a publicity stunt can be a complete train wreck. The hashtag #susanalbumparty that required re-reading a few times, the Air Force One Photoshoot that nearly evacuated Manhattan, and the decision to spice up a production of Henry VIII with a real cannon which inadvertently burned down the Globe Theatre — history is littered with PR events that have gone off the rails.
But there is a bizarre history of train-wrecks being the publicity stunt. They started off as a morbid, redneck bonanza back in the 19th century but have, in more modern times, morphed into psuedo-scientific pieces of political theatre. Continue reading